Timex Time Machines 29mm Purple Stripe Kids Watch

Timex Group B.V. is one of the most renowned American watch companies. The company's U.S. headquarters are located in Middlebury, Connecticut, and it has significant operations in China, the Philippines, and India, as well as full-scale sales companies in Canada, the UK, France, and Mexico.

The company's origins date back to 1854, when it was founded as Waterbury Clock in Connecticut's Naugatuck Valley, known during the 19th century as the "Switzerland of America." Waterbury Watch, a sister company, manufactured the first inexpensive mechanical pocket watch in 1880. During World War I, Waterbury began producing wristwatches, which had just recently gained popularity, and in 1933, it made history by creating the first Mickey Mouse clock under license from Walt Disney, with Mickey's hands pointing the time.

During World War II, Waterbury renamed itself the U.S. Time Company. In 1950, the company introduced a wristwatch called the Timex. Over the next three decades, Timex was promoted through a series of advertisements that emphasized its durability by subjecting the watch to "torture tests," such as falling over the Grand Coulee Dam or being strapped to the propeller of an outboard motor, with the slogan "It takes a licking and keeps on ticking." Former Olympic broadcaster John Cameron Swayze served as the company's spokesman, and sales skyrocketed. The company later became Timex Corporation, then Timex Group, and has sold over one billion watches to date.

The company has remained highly competitive, and the Timex brand continues to dominate the market, with its primary markets being the United States and Canada, although the brand is sold worldwide due to its strong brand image and reputation for quality.

One of the most successful and important features available on many Timex watches is the Indiglo backlight system. Indiglo is a brand name of Indiglo Corporation, licensed exclusively to Timex. Timex's electroluminescent lamps, branded Indiglo, were introduced in 1992 in the Ironman watch line and were an immediate success. The Indiglo lamp uniformly lights the surface of the Timex watch dials, making the dial easily readable in various light settings. In some newer watches, the Indiglo backlight only illuminates the numbers, rather than the entire LCD display, achieved through a specialized film that inverts the LCD transmissivity.

Today, Timex Group products are manufactured in the Far East and Switzerland, often based on technology that continues to be developed in the United States and Germany. With a large and varied line of watches, Timex has a style for everyone, from the locker room to the board room.

As for the product details, the watch features an adjustable purple 16-millimeter elastic fabric strap with a pink stripe that fits up to a 6-inch wrist circumference. It has an easy-to-read white dial with full Arabic numerals and a purple 28-millimeter resin case with an acrylic lens. The watch is water-resistant to 30 meters (100 feet), suitable for withstanding splashes or brief immersion in water, but not for swimming or bathing.

product information: